Who We Are

Jennifer has provided graphics support and expertise to MAC4 clients for over a decade. Jen’s experience in brand identity, printed materials, digital communications, animations, video, display, website design and programming, and advertising campaigns makes her an invaluable resource to MAC4 clients.  Her experience includes eight years of agency work, followed by almost 20 years of graphic design freelancing for marketing professionals as well as individual companies and corporations.

She has provided graphic solutions in a wide range of industries, including pharmaceuticals, banking, and high tech and has also extensively served her local community with branding for small and mid-size companies, and education institutions. Jennifer has a passion for creative, clever design and has the ability to graphically simplify complex communications and messaging. A graduate of the Kutztown University, with a Bachelor of Fine Arts degree in Communication Design, Jennifer lives in Downingtown, PA, with her husband and two children.

Christine Wright has provided MAC4 with graphic design support and PowerPoint expertise since 2013. She helps MAC4 clients maintain their brand identities with consistency and clean design sensibilities. In addition to  PowerPoint presentations, she uses her creativity and skill to develop info graphics, newsletters and digital communications.

Christine began her career in the corporate world 20 years ago as an in-house graphic designer. Her experience encompasses creating materials for both marketing and advertising design in addition to product development and production. Today, Christine and her husband Jim serve as an independent consultants, providing print design, branding, website development and PowerPoint services for a variety of industries and organizations.

Paula Marolewski has been supporting the MAC4 writing team since 2008. As a veteran copywriter with more than a sixteen years’ experience in marketing and advertising, Paula excels in developing information-rich articles and white papers, targeted marketing materials, and search engine optimized web copy. She is also a professional ghostwriter, offering businessmen and women the opportunity to present themselves to their clientele as industry experts and thought leaders.

Paula brings to the table a unique ability to make the complex understandable. She has written for such diverse companies as leadership development consultants, financial advisors, technology firms, pharmaceutical corporations, and web marketing specialists. In every case, she has enabled these companies to communicate their products, services, and benefits in clear and compelling language to their target markets. Paula’s words sparkle with energy, engage customers, and deliver results.

Benita Mukerji started supporting the MAC4 team in 2018, with her expertise in Project Management and Analytics. She is a certified Project Manager and Six Sigma Green Belt. Benita has extensive experience in managing a wide range of Business and IT Projects by collaborating with cross functional teams in matrixed organizations as well as working with external vendors. She excels in understanding business needs, is a good listener and comfortable working across all levels of the organization. In addition to being a Project Management Consultant at MAC4, Benita with her attention to detail is an excellent proofreader.

Benita holds a Master of Science Degree in Applied Statistics from Purdue University. Initially in her career she worked in the Financial Sector holding positions with increasing responsibility at Milliman & Robertson Consulting Actuaries, Providian Direct Insurance, Fleet Credit Card Services, and Harleysville Insurance. Due to her passion for healthcare, Benita switched industries and worked at Merck Pharmaceutical prior to joining MAC4. Benita lives in Collegeville, PA with her husband. Traveling, Cooking, Gardening and Teaching Yoga keeps Benita busy.

Diane Karsch, a corporate communications expert with more than 25 years of experience, began supporting the MAC4 team in 2020. She has worked with Fortune 500 companies for much of her career – including IBM, where she managed sales force and acquisition integration communications – as well as professional services, financial services and technology firms. Diane is passionate about and committed to delivering exceptional client service.

A gifted writer, diligent researcher and skilled editor, Diane has created insightful communications – from intranet articles to podcasts – that have helped employees across the globe successfully navigate their work environments. She also has a background in public relations, where her activities included writing press releases, bylined articles and white papers. Diane is a fast and avid learner who excels at delving into complex material and creating compelling content.

She earned a B.A. in journalism from New York University and an MBA from Baruch College-Zicklin School of Business. Diane lives with her husband in suburban Westchester County, New York. She enjoys reading, film, music, theater and visiting her grown sons in Chicago and Cupertino, California.

A creative communications expert with 20 years of professional writing experience, Estera has supported the MAC4 team since 2017. She supports our clients in all facets of communications and marketing, but her true passion lies in writing copy that people can connect with. From internal communications and news to websites and blog posts, she works closely with clients to deliver high-quality, valuable content that truly engages their defined audiences.

Estera has spent 14 years working in and with tech companies, but has also garnered extensive experience in other industries, including pharmaceuticals, consumer products, nonprofit organizations, travel, finance, and legal services.

Prior to becoming a consultant, Estera held various positions on the global and North America marketing and communications teams at IDS Scheer, a Business Process Management software and services company. Estera earned a Bachelor of Arts in English, Honors Program from Villanova University. She loves watching Dateline mysteries and running, which she gets to do quite often when chasing around her three sons.[/vc_column_text

Robin Imbesi is an experienced communications professional with more than 25 years experience in corporate communications — facilitating effective, transparent communications throughout all organizational levels. A creative, strategic thinker with marketing, management and exceptional written and verbal communication skills, she has provided strategic communications and marketing strategy support– including message development, employee communications, content marketing, writing and editing — on a freelance basis since 2006. Robin’s support of the MAC4 team began in May 2015.

During her career, Robin created and executed strategic communications projects, developed thought leadership platforms and messaging, as well as executive and senior management presentations and speeches. In addition, she executed change management plans and media relations efforts. She worked for a number of organizations – both for-profit and not-for-profit – in numerous industries, including: Comcast, SAP, Keystone Mercy Health Plan and the Franklin Institute Science Museum. Robin earned a bachelor’s degree in Advertising/Journalism from the Pennsylvania State University.

Kristina Schurr has 20 years of experience in writing and editing, with most of it in corporate communications, doing public relations, employee communication and public affairs, including Political Action Committee, communication.

During her career, Kristina has worked with business executives in industries such as energy, chemicals, food processing and pharmaceuticals to understand their business goals, and develop and implement public relations, employee communications and public affairs strategies to support those goals. She works with clients to develop persuasive messages and create communication plans that engage key stakeholders, including customers, employees, government officials, media, neighbors and investors. She began supporting MAC4 Communications in May 2017.

Kristina, who began her career as an energy reporter for Dow Jones & Co., worked as public relations manager in the U.S. for Linde North America before becoming a communications consultant. She has a Bachelor’s from Bucknell University and a Masters in Public Affairs Reporting from the University of Maryland College Park.

Susan Lenkaitis began supporting MAC4 clients in 2013, with her a unique combination of communications, project management, writing and editorial skills. With experience in print journalism, public relations, sales and marketing, Susan contributes knowledge of different writing styles required to appeal to diverse audiences across multiple platforms. Instilled with a deep love of the written word and a desire to deliver client communications with distinction and flair, she provides excellent writing and editing capabilities with a confident command of spelling, grammar and punctuation.

Additionally, she offers an eye for consistency and strong attention to detail. While holding positions with NovaCare Outpatient Rehabilitation, The Franklin Mint and the Delaware County Chamber of Commerce, coupled with her freelance and independent consulting work, Susan developed sound judgement in researching product or content-related material and enhanced her organizational and interpersonal skills. A graduate of the University of Delaware, with a bachelor’s degree in English/journalism, Susan lives in West Chester, PA, with her husband and four children.

Beth Ann has been writing professionally for 34 consecutive years and has loved just about every minute of it! She started her career in news writing before transitioning to corporate advertising/marketing/public relations. After several years as senior scriptwriter for a video/interactive production company, she began to focus on general marketing with an emphasis on direct-to-consumer pharmaceutical. She has been supporting MAC4 clients since March 2019.

Revered for her enthusiasm, instinctive creative thought process, strong persuasive writing skills, and talent for enriching content through in-depth research, Beth Ann is also known for being flexible, reliable, and efficient. Projects for which she served as copywriter/creative have been honored with numerous coveted national industry awards including:

The IAB MIXX Awards—recognizes and celebrates the year’s best interactive marketing

DTC National Advertising Awards—the leading forum for direct-to-consumer (DTC) advertising

TELLY Awards—honors the very best film & video productions, groundbreaking online video content, and outstanding local, regional, & cable tv commercials and programs

Aster Awards—an elite competition dedicated to recognizing the nation’s most talented healthcare marketing professionals for outstanding excellence in advertising

Aegis Film and Video Production Awards—the industry’s premier competition for peer recognition of outstanding video productions and non-network TV commercials

Medical Marketing & Media Awards—there is no greater accolade in healthcare marketing than winning an MM&M Award. Every submission is judged by an independent panel of seasoned industry experts, whose dedication, expertise and authority ensures that we recognize the most deserving work

Beth Ann earned her degree in Journalism from Temple University in 1985.

Beth Ann enjoys golfing, birding, photography, reading classic novels and spending time on the water with her wonderful husband Jack at their vacation home on the Eastern Shore of Maryland.

Lori Rohrbach wears many hats while supporting MAC4, since 2015, as an office manager. In this role, Lori manages all of the administrative tasks of the office, including accounting and bookkeeping, ordering, invoice management, transcription, Internet research and other special projects.  Lori also manages and maintains the MAC4 website.

Lori graduated from P.A.C.E. Institute with an associate’s degree in Accounting.  She has been a tax preparer for 12 years and loves to crunch numbers.  Lori lives in Boyertown, PA with her husband and children.