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Insights & Opinions… from the MAC4 team.

Summer is for Social Media Marketing

For many, summertime is synonymous with relaxation, stress relief, and just plain fun—cue the luau music and unwinding by the beach. While it’s tempting to ease up on your marketing…
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Communicating Criticism Constructively

Criticism is the act of giving your opinion or judgment about the good or bad qualities of something or someone. Given constructively, criticism will strengthen the bridge between two people. Given destructively, it will damage that bridge,…
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6 Tips for Writing Concise Emails

Mark Twain once said, “I didn’t have time to write a short letter, so I wrote a long one instead.” Writing succinctly takes thought. And thought takes time. Approach your…
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Mind the Millennial Mindset

Millennials have a huge impact on the workplace. This demographic cohort, born between 1981-1996, accounts for 50% of the workforce now and will grow to nearly 75% by 2025. My…
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