Insights & Opinions… from the MAC4 team.

Helping Executives Walk the Talk

The song “Walk it Talk it,” is currently my son’s favorite song. It’s a catchy refrain that reminds me that we should all “walk the talk” or have our actions…
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How to Win with Communications Champions

“Site communications contacts.” “Grassroots network.” “Communications champions.” Whatever terminology you use, having individuals across sites or functions who are “on point” for communications can be invaluable to any large-scale employee…
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