Insights & Opinions… from the MAC4 team.
Throughout my career, I have worked with executives who valued communications and many who did not. Those who did not believed anyone could execute the “easy, PR stuff.” Those who…Read More
Have you ever returned to work from vacation and found you had a new perspective or fresh, creative ideas for your communications program? What if you could find ways (albeit…Read More
I recently came across a Twitter rant aimed at an airline. Not shocking, I know. This was a series of tweets aimed this time at Delta Airlines. Ann Coulter, a…Read More
A few weekends ago, my husband and I were painting our porch floor. It was a straight-forward job: he was doing the edging and I was doing the rolling. Of…Read More
The presentation was on the subject of hypnosis, and the audience was expecting to learn how it worked, and what it could tell us about how our minds work. We…Read More
In today’s workplace, where remote working is a norm and freelancers are a plenty, internal communications are the key to instilling brand culture. Working 9 to 5 in a corporate…Read More