Insights & Opinions… from the MAC4 team.

On Mechanics and Marketers

You know how I knew I found a mechanic I could trust? When I asked about my brakes and he said, “No, your brakes don’t need to be replaced yet.…
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Finding the perfect photo

In 1996, Bill Gates said, “Content is king,”  predicting a future Internet ripe with interactive and content-rich websites. It turns out Gates was right, and there has been a growing…
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To Develop Rich Content, Pick Up the Phone

Content marketing is booming. Businesses know the value of generating white papers, articles, blogs, case studies, and other assets to demonstrate themselves as thought leaders in their industries. But content…
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