Insights & Opinions… from the MAC4 team.
In most companies, the end of the year signals a time of change: sometimes good, most times challenging. This is the time of year when organizations are re-structured or re-aligned…Read More
First impressions matter. And when you’ve been invited to present to a crowd of leaders or peers trying to convey an important company message, strategy or initiative, they really matter.…Read More
Social media is a powerful, pervasive outlet that drives information on both personal and corporate levels. Platforms like Twitter, Facebook, and Instagram are no longer just for sharing your children’s…Read More
With the budget pressures on today’s communications departments, the daily challenge for many communications leaders is how to create the greatest value in return for their organization’s budget dollar. If…Read More