Painting Yourself Out of Corner: Sometimes, You Need an Extra Hand
A few weekends ago, my husband and I were painting our porch floor. It was a straight-forward job: he was doing the edging and I was doing the rolling. Of…
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Don’t Kill ‘em…Thrill ‘em: Use Emotion to Connect with your Audience
The presentation was on the subject of hypnosis, and the audience was expecting to learn how it worked, and what it could tell us about how our minds work. We…
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Brand Culture: Getting everyone on the same page (or email)
In today’s workplace, where remote working is a norm and freelancers are a plenty, internal communications are the key to instilling brand culture. Working 9 to 5 in a corporate…
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That Doesn’t Sound Like Me!
I will never forget the comment I received from a client early in my career about a blog I had written for her. She had circled several sentences and stated…
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Make your Next Town Hall an Engaging Two-way Discussion & Dialogue with a Powerful Q&A
If you’re holding town hall meetings, making this forum an engaging two-way exchange of information is vital—but it can also be terrifying. When some leaders hear the words “Q&A session”…
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Thou Shalt Not Committee
It’s been said that the eleventh commandment is “Thou shalt not committee.” Personally, I agree with that – especially when it comes to gathering input for content marketing assets such…
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Rogues, Go Home! Staying on Script Keeps You on Message and Out of Trouble
Communications professionals take a great amount of time developing messaging. It’s what we do. We analyze a situation, communicate change, share solutions and craft stories that inform, engage and inspire. …
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It’s Spring! What Marketing Seeds Are You Planting?
Spring is bursting out all over! As I see my flower garden budding and blooming and chat with my friends who are getting ready to plant their fruit and veggie…
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“We can do it ourselves.” and 5 other communication myths debunked
If you work in communications, you’ve probably gotten questions about the need for a communications budget. It’s understandable – clients want to know they’re spending wisely. But some want to…
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Reviving the Company Newsletter
How digital newsletters deliver business value Have you ever thought you may have too many emails in your inbox? Did you ever wonder why you have too little time…
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